CREATIVE THINKING

by Dr. James W. Jackson

Founder, Project C.U.R.E.
Author, The Happiest Man in the World: Life Lessons from a Cultural Economist

Harvey Firestone believed, “If you have ideas, you have the main asset you need, and there isn’t any limit to what you can do with your business and your life. Ideas are any man’s greatest asset.” All of my life I have been intrigued, and have studied diligently, about the phenomenon of creative thought. I have tried to explore imagination, curiosity, invention, innovation, idea generation, and even reasoning by metaphor and analogy.

At my present age, I must confess that I am no closer to saying confidently that I understand how God engineered, designed, appropriated, and infused into the head and soul of mankind a function that would allow a person to rightly comprehend a need, and then hatch a creative thought to meet that need.

I can get my head around the neurons, dendrites, electrical currents, and storage aspects, but from whence cometh the ethereal composition of creative, and unprecedented thoughts? From a practical standpoint, I have learned that the challenging needs of our lives must not become the overwhelming component. It is, rather, the utilizing and appropriating of that creative process of overcoming the challenges that becomes the important and enduring aspect. Never underestimate the need that is challenging you. And never underestimate the creative resources you have available to meet that challenge
.

I love observing the creative mind functions of the people of India. Computer programming would certainly not be what it is in the world today were it not for the folks from India. In the southern part of India around the area of Salem, they were experiencing a huge problem with people being bitten by poisonous snakes and dying from the venom. The area was well known for the chicken farms and for egg production. The chickens and eggs attracted large numbers of vipers that also fed off the chicken and egg production. When the workers would reach their hands into the nests to gather the eggs, the vipers would strike.

I was performing a needs assessment study at the large regional hospital that served a population of over twenty million people. I was walking down a corridor with the director of the hospital and one of the department heads. Most of the beds had wooden boards instead of mattresses. The emergency gurneys were made out of old bicycle parts with two bicycle wheels instead of the usual four small gurney wheels. The delivery beds for the birthing mothers were made out of 4’X 8’ sheets of corrugated metal with a hole cut in the middle and a bucket beneath to catch the afterbirth. It was all quite sad and pathetic.

As we walked down the corridor, however, I passed a small ward where there was a machine sitting along one wall. I abruptly stopped and remarked to the director, “I didn’t realize that you had kidney dialysis capabilities at your hospital.” “We don’t,” he replied. “But,” I protested, “that machine is a kidney dialysis machine. We just finished donating to Ukraine a complete dialysis set-up including the reverse osmosis water purifying machine and all! The machine against the wall is a dialysis machine.”

“Oh, that machine . . . no, we found that machine and it is busy almost all the time to take care of the many people who come here with poisonous snake bites. We run their blood through it and it filters out the venom and they don’t die.” “How very brilliant,” I remarked. They had encountered a need and had latched onto a creative and unorthodox idea to meet that need. But how in the world could the human mind ever even come up with a concept like dialysis?

We usually don’t start cutting our wisdom teeth until we are faced with a bite bigger than we can chew. Necessity is often the mother of creative thinking. The necessity of a solution and the challenge of the pressing situations usually prod us into utilizing the creative advantages that we have available to us. And I personally think it is time to stand and cheer for the creative thinkers, the ones who face the challenges and set their hearts and minds to the business of creating solutions to our most complex needs. After all, what is this thing we call genius if it isn’t the opening up of one’s potential to God’s unfathomable wisdom?

Generally speaking, our culture teaches us compliance and the seeking of positions of security and safety. But the very fact of being alive must include the courage to seek the creativity that is available to us. It has to go beyond forbearance of the problem to the area of creative solutions. While in Africa, I was introduced to an old coastal adage: “Smooth seas do not make skillful sailors.” Adversity has the effect of eliciting and stirring our talents that otherwise, in calm times, would have lain hidden.

When faced with adversity, Henry Ford used to say, “When everything seems to be going against you, remember that the airplane takes off against the wind, not with it.” My attitude of life has always been that if I am pushed to the very brink by adversity, I can count on being shown the creative way to proceed on the ground, or else be taught how to fly.

“The struggle of life is one of the greatest blessings,” insisted Helen Keller. “It makes us be patient, sensitive, and Godlike. It teaches us that although the world is full of suffering, it is also full of the overcoming of it.” I believe that overcoming is accomplished through the generous gift of wisdom and creative thought that is made available to us. If we will cultivate that gift and encourage those creative ideas, then our lives will be characterized by design, order, and accomplishment. Creative thinking is a powerful asset. 

Dr. James W. Jackson often describes himself as "The Happiest Man in the World." A successful businessman, award-winning author and humanitarian, Jackson is also a renowned Cultural Economist and international consultant, helping organizations and governments to apply sound economic principals to the transformation of culture so that everyone is "better off."

As the founder of Project C.U.R.E., Dr. Jackson traveled to more than one hundred fifty countries assessing healthcare facilities, meeting with government leaders and "delivering health and hope" in the form of medical supplies and equipment to the world's most needy people. Literally thousands of people are alive today as a direct result of the tireless efforts of Project C.U.R.E.'s staff, volunteers and Dr. Jackson. 

To contact Dr. Jackson, or to book him for an interview or speaking engagement: press@winstoncrown.com

DR. LIVINGSTONE, I PRESUME?

by Dr. James W. Jackson

Founder, Project C.U.R.E.
Author, The Happiest Man in the World: Life Lessons from a Cultural Economist

Happy birthday, David Livingstone! Born 200 years ago, on March 19, 1813, in Blantyre, Lanarkshire, Scotland, David Livingstone greatly influenced the Western world’s attitudes toward the continent and people of Africa. He died May 1, 1873, in an area of Africa we now know as Zambia.

It was Ralph Waldo Emerson who penned, “Do not follow where the path may lead. Go, instead, where there is no path and leave a trail.” David Livingstone took that concept to an even higher level. When he was trying to find men to trek across the continent of Africa with him, his instructions were, “If you have men who will only come if they know there is a good road, I don't want them. I want men who will come if there is no road at all.”

By the time he was twenty years of age, he had resolved within himself to devote his entire life to the alleviation of human misery. He had been influenced by the writings of a medical missionary to China, and presumed he would spend his life there. China was embroiled in war at that time, however, and another notable Scottish missionary, Robert Moffat, persuaded Livingstone that Africa was the place he should serve. So, the Scottish missionary- surveyor- botanist- zoologist-explorer-medical doctor and anti-slavery campaigner, finished his medical, theological, and scientific courses, and sailed for Cape Town, arriving five days before his twenty-eighth birthday in 1841.

By the summer of 1842, he had already gone farther north than any other European into the difficult Kalahari country, and had familiarized himself with the local languages and cultures. Livingstone’s missionary and medical endeavors were always combined with his love and talents for exploration and scientific research. Early on, he was the first European to view and record information about Lake Ngami. Between 1852 and 1856, he was the first European to view, survey, and document information regarding the “mile wide” Zambezi River as it plunged over one of the most spectacular waterfalls in the world. He named the geographic wonder Victoria Falls in honor of his magnificent British Queen.

David Livingstone was the first to successfully make and document the transcontinental journey across Africa from the Atlantic Ocean to the Indian Ocean. Aided by the Royal Geographic Society of London, he explored systematically the entire Zambezi River basin searching for an inland waterway across the continent of Africa. He was the first to reach the large Lake Malawi in1862. Some of the other “firsts” for discovery, surveying, and documentation were Lake Mweru, Lake Bangweulu, the Lualaba River, and even though others had viewed the expansive Lake Tanganyika from one spot or another, Livingstone was the first to explore, survey, and fill in the missing details regarding the huge body of water. He was eventually awarded the Gold Medal of the Royal Geographical Society of London for his incredible work.

Livingstone was an unusually determined fellow. When sick, tired, hungry, or otherwise challenged he would say, “I am prepared to go anywhere, provided it be forward.” But, at one point in his pursuits, he was completely out of contact with the outside world for about six years. He was dangerously ill with malaria, dysentery, pneumonia, and ulcerated feet. He sent letters out with native runners. Only one of his forty-four letter dispatchers made it to Zanzibar.

But until the end he would continue to write, “I determined never to stop until I had come to the end and achieved my purpose.” . . . “nothing earthly will make me give up my work in despair.” Livingstone had admittedly wanted to discover and document the true source of the Nile River. He died without having successfully accomplished that. However, he more than achieved the grander, overarching dream of his life to devote his entire energies to the alleviation of human misery. “I will place no value on anything I have or may possess except in relation to the kingdom of Christ.”

My nearly thirty years of travel throughout Africa allowed me to criss-cross the established paths of Dr. David Livingstone many times. I was able to travel in every country that he worked as a missionary, doctor, and explorer. I traveled by boat, train, airplane, and Land Cruiser. David Livingstone walked. In 1986, I visited Victoria Falls for the first time. On a later occasion, I was in Harare, Zimbabwe, needing to get to the city of Livingstone, near Victoria Falls. All the commercial airlines in that part of Africa were on strike.

I was able to hitch a ride on a small, private plane from Harare to the city of Bulawayo. There, I was stuck. Fortunately, the next day there was a cancellation on the overnight train, and I was able to secure a ticket on the sleeper train for the twelve-hour ride to Livingstone. As the fiery sun began to rise over Mozambique and the Midlands of Zimbabwe, I lifted the blind on the sleeper car and peered out over the vast expanse of southern Africa, wondering how David Livingstone would respond to what had happened to his Africa over the past 200 years.

Before getting into a taxi at the Livingstone train station and crossing over the Zambezi River at the border into Zambia, I took time, again, to visit the large statue of David Livingstone near the thunderous roar and spray of Victoria Falls. All over that part of Africa, as far north as Tanzania and Zaire, it was not unusual to run across memorials or signs pointing to where Livingstone had performed his missionary work or had held his medical clinics.

While working in Africa, viewing the results of his influence, I was impressed that Livingstone must have faced some pretty serious alternatives before he was twenty years old, and had made some intuitive choices at that time that had set into motion far-reaching consequences. Those choices and consequences had influenced and guided his behavior throughout his life. He stayed committed and focused until he died. He seemed to judge the value of something by deciding how much of his own life he was willing to exchange for it. The price ended up being high, but the accomplishments were astounding.

I have tried to allow Livingstone’s life to influence me. I have tried to make some of those same far-reaching choices that would help me consciously exchange people’s applause or approval for long-haul accomplishments. I would hope that I could stop chasing prosperity in order to pursue purity, and choose righteousness over riches. That’s not necessarily the popular thing to do these days, but it might just be good, long-lasting advice to “Not follow where the path may lead. Go, instead, where there is no path and leave a trail.”

Happy Birthday, Dr. David Livingstone!

Dr. James W. Jackson often describes himself as "The Happiest Man in the World." A successful businessman, award-winning author and humanitarian, Jackson is also a renowned Cultural Economist and international consultant, helping organizations and governments to apply sound economic principals to the transformation of culture so that everyone is "better off."

As the founder of Project C.U.R.E., Dr. Jackson traveled to more than one hundred fifty countries assessing healthcare facilities, meeting with government leaders and "delivering health and hope" in the form of medical supplies and equipment to the world's most needy people. Literally thousands of people are alive today as a direct result of the tireless efforts of Project C.U.R.E.'s staff, volunteers and Dr. Jackson. 

To contact Dr. Jackson, or to book him for an interview or speaking engagement: press@winstoncrown.com